In short: digital outdoor advertising. You book the right advertising space for this with airtango Media. The focus is primarily on fitness studios, but airtango Media also markets other DOOH spaces on taxis, at petrol stations or universities.

DOOH stands for Digital Out Of Home. By this we mean digital outdoor advertising on public screens, touchscreens or LED video walls. These can be both outdoor and indoor devices.

Definitely yes. You can reach everyone here. From young to old – all generations go to the gym. These are mainly doers. They want to make a change and actively shape their future. Health, fitness and well-being are very important to them.

And don’t forget! Here you can reach your target group in a relaxed, positive environment. Attention and willingness to buy are high. On average, a person spends 90 minutes in the gym. Our advertising partners include over 1,000 gyms with more than 3,000 screens in the entire D-A-CH region.

Step 1: You choose between our offers such as TV screens, LED walls, display ads, etc.
Step 2: Then select the appropriate gyms in the desired region from our list – local, regional or national.
Step 3: You send us your advert. This can be a video clip or a still image 10 to 15 seconds long with your message. We can create this for you on request.
Whatever your request, our team is always there for you.

Write to us at: werbung@airtango.com and we will get back to you.

airtango’s network includes over 1,250 gyms in Germany, Austria and Switzerland. Cleverfit and the RSG Group with the McFit and John Reed chains are our largest partners.
In addition to many individual studios, other large chains such as Xtrafit, Wellyou, EASYFITNESS and the micro studios of fit+ are also part of the network.

No, of course not. In addition to gyms, you can also book other digital advertising spaces with us – on taxis, at universities or petrol stations.

Taxi signs:
They drive in all major cities in Germany. It is possible to display advertising messages according to postcode, time of day and weather conditions.

Universities:
Recruiting campaigns are particularly suitable here.

Shell petrol stations:
92% of adults have a driving licence.

Source: Driving licence as important as ever – test gets top marks from drivers – TÜV Association)

Find out more about your advertising options here >

Advertising space in fitness centres is the more cost-effective alternative compared to other advertising options.

The costs depend on the duration of the campaign.
3 months: from € 299 per month and studio
24 months: from € 199 per month and studio

New customers receive a 20 per cent discount on their first campaign.

For more information, download our media data as a PDF. In addition to a price overview, you will also find a description of the individual campaign types. Media data > Media data >

DOOH is quicker and easier than normal OOH media. No need for advance printing or manual poster hanging.
DOOH advertising makes it possible to play graphics or even moving images on the desired screens at the touch of a button.
The advantage of moving images is that the appeal is more visible and on a more emotional level.

Here is a study on this: (The Digital Effect | WallDecaux). DOOH advertising increases your brand awareness many times over.

Our tip:
For an optimal advertising effect, we recommend a cross-media campaign. The best way to complement your advertising in our studios is with social media campaigns or other advertising media, such as print or radio. Find out more here: ‘The DOOH-Difference Report’ by Sightline: Sightline | Programmatic Digital Out of Home)